Facebook has announced that its new Timeline will be rolled out for pages (brands, companies) effective March 30. You can actually play with your existing page in the Timeline format now, but not publish it until you’re ready.
Most importantly, Facebook has issued its guidelines for what you can do with your cover image on your new Timeline page. There are restrictions, sorry to dash your hopes that you will soon be able to publish big ‘SALE’ graphics on your business or organization Facebook page.
Here are Facebook’s new cover image guidelines for Timeline pages for brands:
“Use a unique image that represents your Page. This might be a photo of a popular menu item, album artwork or a picture of people using your product. Be creative and experiment with images your audience responds well to.
Cover images must be at least 399 pixels wide and may not contain:
- Price or purchase information, such as “40% off” or “Download it at our website”
- Contact information, such as web address, email, mailing address or other information intended for your Page’s About section
- References to user interface elements, such as Like or Share, or any other Facebook site features
- Calls to action, such as “Get it now” or “Tell your friends”
All cover images are public, which means anyone visiting your Page will be able to see the image you choose. Covers must not be false, deceptive or misleading, and must not infringe on third parties’ intellectual property. You may not encourage or incentivize people to upload your cover image to their personal timelines. “