How to pitch a story to a reporter is something many organizations and businesses struggle with. Rebecca Jarvis, business and economics correspondent for CBS News, discusses the best methods PR pros can use to successfully pitch her. This video is by Ragan Communications.
The best way to pitch a story idea to a CBS News reporter
About the Author: Gregg McLachlan
Gregg McLachlan is the founder of WorkCabin Creative. He's a rural digital marketing strategist, videographer, guest speaker and a leading social media expert in Southwestern Ontario. He works with rural businesses and nonprofits who want to take the next steps to greatness, rather than doing the same old things. In 2014 he co-founded award-winning TweetFolkTours, a social media phenomenon that is changing the way rural businesses engage with consumers