One of the best ways to get inspiration for doing good work is to observe good work. That’s how we learn. So, how about getting inspiration from horrendously bad work? I do think it’s possible. Although, I wouldn’t necessarily call it inspirational. Maybe inspiration to avoid is a better phrase. Regardless, you be the judge over the merits of a unique design contest that aims to solicit the very worst of the worst in logo designs.
If nothing else, it’ll give you something to think about the next time you decide to doodle a logo, or pay someone 25 bucks online to create one for you.
The contest is called the How Low Can Your Logo? It’s the brainchild of US design studio Fuzzco. “We are testing your capacity to willingly create that which you spend your entire life trying not to create: the worst logo ever,” reads the contest preamble. “Participants have the chance to conjure up design demons from the darkest nether regions of their inner world and be purged of them forever. The process looms with graphic doom and will undoubtedly leave the best among us contorted in pain. But may the lowest of the low-brow win!”
‘Win’ may be a strong word. LOL. The designer of the ‘winning’ logo receives: One (1) Laserdisc player; One (1) copy of Robot Monster (1953), considered to be one of the worst of the worst films ever. Two (2) pairs of 3D glasses. One (1) bag of popcorn.
The deadline for entries is Dec. 8, 2010.
Oh, if you need some design de-inspiration, this should help. See the gallery (yikes!) of entries so far.
Good, er, I think, luck to all entrants.
The moral of this story? Spend the money to get a professional logo created.